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Team USA explores sale of commercial rights ahead of LA2028 Olympics

Katherine Langford
Editor-in-Chief · Tuesday, November 3, 2026 at 2:46 PM · 1 min read
Team USA explores sale of commercial rights ahead of LA2028 Olympics — London Sports news

US Olympic chiefs have confirmed they are exploring the possible sale of a stake in Team USA’s commercial rights. The US Olympic and Paralympic Committee has engaged sport’s go-to brokers the Raine Group to explore a range of possible fundraising options, Mark Kleinman reported for Sky News. The next decade represents an unprecedented opportunity for Team USA and the US Olympic and Paralympic Movement,” said the USOPC. As part of our responsibility to maximise that opportunity for the athletes and NGBs [national governing bodies] we serve, the USOPC is evaluating a range of commercial models to generate greater resources in support of its mission.” It comes as Fifa and its president Gianni Infantino continue to manage the backlash to its plans for a similar deal, which were quickly dropped amid outrage that investors had been lined up in secret. Team USA stars include Sha Carri and Lyles Team USA is expected to generate record revenues over the coming years, with Lo

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