England captain Itoje lands Snoop Dogg-linked sponsorship deal

England captain Maro Itoje has signed a deal with Swansea City sponsor AG1 ahead of next month’s Nations Championship at Twickenham. The Saracens forward has penned a two-year agreement to become an athlete ambassador for the wellness brand, which makes drinks supplements. The lock joins actor Hugh Jackman, racing driver Sir Lewis Hamilton and sprinter Allyson Felix within the AG1 roster as England prepare for a month of international rugby in which they will face New Zealand, Japan and Australia before a finals weekend at Allianz Stadium in London. AG1 this summer became the front-of-shirt sponsor of Championship high-flyers Swansea City, whose eclectic ownership consortium includes minority holdings for rapper Snoop Dogg, lifestyle guru Martha Stewart and footballer Luka Modric. The wellness brand offers a green health powder, mixed with water, as its primary product, with the Swansea deal AG1’s first venture in football. The Chris Ashenden-founded brand, which in 2022